31 Days to a Better Blog: Who Are You and Why Are You Here?

Posted by Catherine Favazza - 04/07/09 at 08:04 am

I signed up for ProBlogger.com’s challenge, 31 Days to a Better Blog, and yesterday–Day 1–already has me stumped. The assignment? Write an elevator pitch.

What is an elevator pitch? I asked the same thing.

“An elevator pitch is an overview of an idea for a product, service, or project. The name reflects the fact that an elevator pitch can be delivered in the time span of an elevator ride (for example, thirty seconds or 100-150 words).” – Wikipedia

Ok, that makes sense. I sat down with a blank document ready to jot down ideas and make my own pitch, when two of the tips about writing an elevator pitch tripped me up:

  • Solve a Problem or Need - I’m a big believer in developing blogs that fulfil real needs and solve problems that people have. The problem need not be a big one (like World Peace) but you should be attempting to create something that people need on some level. Communicate this in your elevator pitch.
  • Define Your Audience - who is your blog for? Who are you attempting to attract? IF your blog is targeting a certain demographic or type of person (and it may or may not) – include this in your pitch. If your blog is for teens, don’t develop a pitch for grandparents – target the reader you want.

So, here’s where I need your help. I know why I write my blog. I know some things about who reads it. But I’d like to hear from you. Why do you come to the blog? What are you looking for? What do you expect? And tell me a little more about yourself, too. Who are you, readers of the blog? Are you male, female, younger, older, conservative, liberal, apathetic?

I’m already a day behind (but don’t worry, I’m not skipping today’s challenge) and I need your help. Please post a comment or contact me via Twitter and tell me: Who are you and why are you here?

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This entry was posted on Tuesday, April 7th, 2009 at 8:55 am and is filed under New and Old Media. The entry is tagged under , . You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

5 Responses to “31 Days to a Better Blog: Who Are You and Why Are You Here?”

  1. Kirsten Wright says:
    April 7th, 2009 at 1:00 pm

    I am here for 2 reasons:

    1. There are very few female conservative bloggers who have a sense of humor. I love that the posts hit hard, but are not rude or bashing (ok, maybe one or two bash ;) )
    2. I am always interested in the goings on in politics but really hate reading multiple sites – so this is a great place to find a collection of the best stories.

    Kirsten

  2. steveegg says:
    April 7th, 2009 at 3:44 pm

    I’m here for the commentary. Our lovely hostess knows I’m quite conservative, but those of you who didn’t, you know now.

  3. Jon says:
    April 8th, 2009 at 9:04 am

    I’m a male in my 20’s, conservative and Catholic and I really enjoy reading your postings. They’re very insightful, and that’s what keeps me coming back!

  4. The Elevator Pitch « Ennuipundit says:
    April 8th, 2009 at 1:34 pm

    [...] Elevator Pitch So at least a pair of the witty and clever ladies whose Twitter feeds I follow and whose blogs I read have undertaken [...]

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    April 20th, 2009 at 5:48 pm

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